It’s Complicated.

I help business owners and founders grow their revenue.

20 years in corporate leadership. A shareholder exit. Now I work 1:1 with founders who are ready to build what's next — with strategy, accountability, and no shortcuts.

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“The very fact that you say we've got a year tells me you're going to be successful.

You've got your eyes on the prize, you've got your eyes on the right data and the right metrics.

What I would do is ignore anything that isn't pointing directly to the business.”

— Emma Grede, co-founder of Good American & founding partner of SKIMS in conversation with Jodie Horgan at Selfridges

Your Business Development Partner

Not a coach who listens and reflects. A partner who challenges, holds you accountable, and helps you make better commercial decisions, bi-weekly or monthly. No minimum commitment. Practical support for the realities of running a business.

Ways to Work With Me

Whether you're starting something, scaling what you have, or stepping into a bigger version of yourself as a leader — there's a way in.

START

Clarity on where to begin and what to do first. For founders in the early stages who need a commercial plan, not just motivation.

SCALE

Strategy and structure for your next stage of growth. For business owners who are busy but not growing fast enough.

LEAD

Leadership, confidence, and showing up as the founder your business needs. For the people who are good at the work but struggling with the role.

Or you can book a free 20-minute discovery call with Jodie to find out if business coaching is right for you.

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Listen to Complicated Conversations

Honest conversations about business, life, and building something of your own. New episodes every month.

All coaching is available online. Jodie works with clients across the UK, Europe, and internationally — wherever you are, the work is the same

That includes British expats — if you’ve built a life abroad and need a coach who gets the UK business world, you’re in the right place.

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“No matter the barriers along the way, whether personal, team, or strategic; Jodie has been ready with appropriate advice and to help refocus on what's important to me.”

- Alisia | Career Transition Coaching Client